Joelle DunkleySee the whole picture
Start with the feeling and the story, not a collection of isolated design choices.
Art Direction
& Graphic Design.
One idea.
A whole visual world.
I connect image, type and brand personality into a visual point of view, then carry it through the details that make a creative direction feel complete.
Create the visual language
Bring typography, color and image treatment into conversation with each other.
Carry it through
Translate the direction across a website and its supporting visual details.
